Build a Successful Online Business WITHOUT being a Techie or Pro-Marketer – Interview: Lain Ehmann

Lain EhmannYou really do NOT have to be a Techie or build a Successful Online Business. In fact, you don’t even have to build a successful online business centered around the Internet Marketing, Blogging or Make Money Online niche. My guest on this week’s Power Business Call is living proof. You have a chance to listen in on my call with Lain Ehmann of Layout-A-Day who shares how she got started and now has a thriving business around her Layout-A-Day blog.

She shares her monetizing strategies, traffic-building and marketing strategies that have proved successful for her. Lain even shares some valuable productivity tips that you can immediately apply in your business and life which has helped her keep it all together while raising a family.

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What to do when you need to grow your email list? Here’s 14 Ideas

1) Email signature Place your website or blog in your email signature with a call to action. Turbo charge this method by offering a free e-book or report with a link to your opt-in or squeeze page.

2) Business cards Put your opt-in page website address on your business cards promoting the benefit of your free e-book or report or your results-oriented 3 line bio. You can get free business cards from vistaprint.com

3) Social Media Profiles Include your opt-in page in your social media profiles.

4) The more you give, the more you get Provide your website or blog visitors with free e-books, reports or mini-courses, podcasts and videos. Give valuable, pertinent and on topic content. Your subscriber list will organically increase as a result.

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The funny thing about Momentum

momentum

I once heard a successful Catalog Marketing Executive say, “It’s the start that stops most people”, which meant a lot to me when I first it.  I totally agreed and understood what she meant because I was in the same business. And boy was I on a roll!  I was way past the start and heading fast for the finish line that I had painted for myself, my worthy goal, my achievement.

Fast forward to present day and I have launched a new online business.  I have started to build my online empire.  This of course, is after watching, studying, researching and studying some more.  And finally a few days ago, I made the first big step.  My first online video.  Video marketing will play its role in my business among other things, but I was so scared of putting myself out there.  Terrified actually!

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On a sprint for the last 79 days of 2009

[Image Source: ScienceDaily.com

[Image Source: ScienceDaily.com

Scary right?  Where did the year go?  Like a lot of you, I made some lofty New Year’s resolutions last year.  Many of them have fallen by the way side.  But I am a believer that it’s not over until it’s over.  I can still accomplish some of my goals or at least make some good headway on them.  I resolve! I decide to finish the year 2009 strong!  How about you?

When I made this decision, in September I had in mind a post by Seth Godin that really inspires me in a situation like this.  It’s called, “Sprint”.  The idea is that sometimes, you have to sprint in order to ‘overcome your fear of creativity, brainstorming, intelligent risk taking or navigating a tricky situation’.  I expand on that to apply to my situation that in order to overcome your tendency to procrastinate or get over your feeling of being stuck, you have to go on a sprint.

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