Using Online Surveys to Grow Your Business

(Click the image below to watch the video) Online Surveys can help to grow your business in 3 main ways: 1) Get feedback from previous or existing clients on products, programs or services they used. Find out how effective it was for them. What they would change to enhance the item or … [Read more...]

5 Simple Mindset Strategies for the Small Business Owner

Building a business is a fantastic and challenging experience. You can wake up exhilarated to begin your day and go to bed feeling overwhelmed and frustrated. The key to success is to maintain a positive, yes you can do it, mindset. Easier said than done, right? Here are 5 keys to help you … [Read more...]

How to get your local business online – Start with these 4 simple steps

You may recall a wrote an article recently called, Promote Your Local Business Online and Pull in the Profits. This article is a follow-up to that one which goes a little more into the "how" to get your business online. Simple steps to get your local business online 1) Get a website - This … [Read more...]

Q & A w/Nellie Akalp of CorpNet.com

We recently sat down with Nellie Akalp of CorpNet.com to answer some frequently asked questions about incorporating your business. Nellie is a great friend and resource to my community and you can listen to our previous podcast at this link: Forming Your Own Corporation or Limited Liability Company … [Read more...]

Promote your Local Business Online and Pull in the Profits

A few of the biggest questions I get from local clients WITHOUT an Internet presence is "Do I really need a website?" "I already advertise in the yellow pages, isn't that enough?" I wont go into my long answer. However, for the purpose of my readers with local businesses or WITHOUT an online … [Read more...]

Simple Business Blogging Tips for Your Lead Generating Website

I have had the pleasure of working with clients who have turned their otherwise brochure websites into a true online hub for their business. Your business' online hub should basically describe your business or how you work with / serve people, showcase your products and programs, showcase your word … [Read more...]

A Simple Way to Maximize Your Connections

As a small business owner, you will find that a great deal of your new clients come into your business in various ways. Some may come in directly through a lead generation activity like an Advertisement. Some clients surprisingly come in through what may start out as a coincidental … [Read more...]

Cool Tools Magnified – Twitter Testimonials

From time to time I write about tools that I use in my business, normally in a list post. You might remember one of my most recent posts, "10 Free Tools for Your Online Marketing Toolbox". Today, I want to focus on 1 free tool/tip and how I use it in my business. You may know about Twitter.com's … [Read more...]

10 Free Tools for Your Online Marketing Toolbox

When you are starting out in business on a budget or restructuring or on a shoe-string for an existing business, it's OK to be frugal. The Internet has a vast variety of resources that you can use in your business on a shoestring budget. A client once told me that she was amazed at the toolbox of … [Read more...]

3 Offline Marketing Activities You Should Do Every Week

Offline marketing activities are essential to your business growth and should not be ignored. However, it is easy to get caught up in the details of running your business and neglect this essential way to promote your business. Here are 3 Offline Marketing Activities and suggestions on how to … [Read more...]

Lights, Camera, Action! 6 Ways that Video Marketing can Grow Your Business

Video marketing is one of the most effective forms of marketing right now. It is also one of the most popular forms of Online Media. Here are a couple of recent stats on YouTube's website: Over 800 million unique users visit YouTube each month* Over 3 billion hours of video are watched each … [Read more...]

You’re invited to a Free Virtual Business Event

If you are a service professional, you have a passion for what you do. You want nothing more than to serve your clients to the fullest, give specialized attention and be there for them. Regrettably, this sometimes require you as a business owner to work an 8 to 12 hour work day and have just a … [Read more...]

Business Card Marketing Tips

I attended a business training recently and connected with a fabulous group of like-minded successful business owners. One of my favorite parts was exchanging information with them via business cards. My cards were fresh off the press, designed and sent off to my "printing-guy" in a matter of … [Read more...]

Where you can find me online

As a marketer, I am all in favor of visibility, especially online visibility.  However, I caution you as I do my clients that less is more and manageability is key.  So if you can only "manage" two online social media profiles, 1 blog and a video channel, that's fine.  … [Read more...]